Category Archives for Web Design & Usability

Where Can I Find Web Designers or Freelancers?

Resources Covered in This Video: WordPress ODesk Elance Rent-ACoder.com 99Designs StudioPress Video Transcript: Where Can I Find Web Designers or Freelancers? Where can I find web designers or freelancers?

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9 Marketing Elements Your Website Must Have

Attracting and converting visitors to your website is a lot like fishing. In order to catch the fish (or in your case, web leads), you need certain marketing elements on your site to reel in the big boys.

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Get Stickier Visitors: 25 Questions Your Site Should Answer

We all know that first impressions are important. In web design and configuration, they’re crucial. Unlike a first date, if you stutter your words, trip or have something in your teeth, you usually

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What Good Landing Pages and Spinach Have in Common

A poorly designed landing page is a lot like Popeye before he gobbling down a can of spinach: weak, average and boring. If you want to get the leads (or the girl in Popeye case) you need a powerful,

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Psychology and Design: 9 Freudian Web Design Tips

Each time a visitor arrives on your website for the first time, they make a judgement. Whether a subconscious one or not (it’s actually both), your audience still forms an opinion on the overall

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What is Good Web Design and How Do I Get It?

How well does your website represent your business? When a new visitor arrives on your virtual doorstep, are they impressed with what they see (or at least greeted with feelings of trust and authority,

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The Top 10 Small Business Web Design Mistakes and How to Avoid Them

If you’re frustrated by the lack of leads being generated by your shiny new website, you’ll really love this video. Outlined are 10 most common mistakes small business we designers make and

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Is Your Website an Online Brochure or Lead Generation Engine?

Over the past two decades, most small businesses have staked their claim to at least a small plot of real estate in cyberspace. The first pioneers of this exciting new medium reaped the rewards and faced

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Website Navigation – Lead me – Don’t Lose Me

Website Navigation – A Consumer Priority According to an article by eMarketer:  Making Usability a Priority for Travel Sites – “Navigability and functionality second only to price.”  “Cost

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8 Simple and Effective Tips for Building Credibility on Your Site

So, what constitutes a trustworthy website? So many of us have become downright cynical these days. The word “trustworthy” has been greatly watered down.  Credibility and dependability seem

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READ THIS NOW! 5 Great Ways to Add Urgency to Your Site

Urgency is a very successful strategy that can be used by any business at any time.  In fact, this type of strategy is projected to us daily and has been for years via newspaper advertisements, media,

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Roses are Red, Revenue is Green: Color Matters in Web Design Themes!

The single most important factor when an online prospective customer is deciding whether you can give them what they want is how engaging your website design and content is. Whether your landing page represents

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