All posts by Aaron

What is Content Marketing?

Resources Covered in This Video: Google Analytics Geek Free Marketing Video Transcript: What is Content Marketing? What is content marketing? Welcome to Geek Free Marketing. This is another Geek Free

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Which is Better, WordPress or Blogger?

Resources Covered in This Video: WordPress Blogger Typepad Bluehost Godaddy Video Transcript: Which is Better, WordPress or Blogger? Hey. This is Aaron at Geek Free Marketing, with a common question

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What is WordPress?

Resources Covered in This Video: Wordpres CMS or Content Management System NFL The New York Times Huffington Post Video Transcript: What is WordPress? What is WordPress? This is one of the most common

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What Are The Best Blogging Sites?

Resources Covered in This Video: Bluehost WordPress Blogger Live Journal Tumblr Video Transcript: What Are The Best Blogging Sites? What are the best blogging sites? The answer is the ones that you actually

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What Are the Advantages of Using WordPress?

Resources Covered in This Video: Yoast SEO Plugin oDesk Elance Video Transcript: What Are the Advantages of Using WordPress? What are the advantages of using WordPress? This a question that I get all

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What is the Best Hosting For WordPress?

Resources Covered in This Video Bluehost Hostmonster WP Engine Synthesis WordPress Hosting Genesis framework Video Transcript: What is the Best Hosting For WordPress? What is the best hosting for WordPress?

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The Geek-Free Guide to Reviews: How and Where to Get More Reviews Online

Unlike in the real “offline”, brick and mortar world, where patrons might walk into an empty restaurant and stay for a meal anyway (for fear of embarrassment or lack of alternate plans), online

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Website Analytics 101: The 4 Web Metrics You Must Master

Are you in the loop when it comes to basic website analytics? Quick! – Answer the following four questions: Where does your website rank on Google for the top target (important) keywords? How many

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The Geek-Free Guide to Choosing the Perfect Domain Name

Selecting the right domain name is often the first and one of the most important decisions an online entrepreneur can make. Your goal should be to choose a domain name that you and your audience will find

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The Best Small Business Marketing Books

The following is my curated list of must-read small business marketing books. Please note the category navigation on the left, as I have listed recommended titles for each topic related to online marketing.

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15 WordPress Mistakes That Make Your Blog Look Silly

If you’re using WordPress to power your website, you already know that it’s the coolest, easiest to use and powerful CMS out there. If you have yet to make the plunge into WP awesomenes , do

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WordPress Authorship: How to Set Up Google+ Authorship on Your Blog

During your last several Google sessions, have you noticed the trend of more and more “headshots” popping up in search results? The icons you’ve been spotting are a result of Google’s

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How to Use Facebook: Master Facebook Marketing in 10 Days

Still struggling with how to use Facebook to connect with your audience? Worry not, young Jedi. As a follow up to our recent article: How to Set Up a Facebook Timeline Small Business Page, I am passing

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The Most Common Small Business Social Media Strategy: None at All

A lot of small businesses are using social media, but few have  a clear strategy with measurable results. At the risk of generalizing, the average small business social strategy looks a little something

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7 Simple Steps to Writing Better Blog Posts

If you’re new to blogging and content marketing, congrats on realizing that one of the best ways to establish yourself as a trusted authority in your niche is by providing your audience with high

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5 Ways Social Media Can Ruin Your Reputation

We’ve all been there. That embarrassing feeling when you walk into work and the look on everyone’s face says the same thing: one of your “friends” posted pictures of you doing

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The 4-Hour Chef Trailer: It’s Not About Cooking

Don’t judge this book by it’s cover, The new book from Tim Ferriss is not about cooking. The 4-Hour Chef is about the process of learning how to be “world class at anything in 6 months

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Best WordPress Plugins For Small Business Websites

One of the many reasons we believe WordPress is the best CMS for small business website owners and online marketers is the platform’s nearly limitless library of available plugins.  These days,

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Google 101: How Search Engines Crawl, Index and Rank Pages

According to a recent comScore study, more than 12 billion Internet searches are performed each month. This equates to roughly 4,500 searches per second! With over 65 percent market share, Google handles

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How to Measure Marketing Effectiveness

This video provides you with an extremely simple way to use Excel to track the ROI of your marketing, both online and offline.  All you need to do is watch the video, download the provided spreadsheet

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